If You Have The Row Taste on a Budget, These $98 Fall Flats Are For You

If you’ve ever looked for an affordable alternative to The Row’s $820 Elastic Ballet Slipper, which is now sold out, there’s one option that consistently comes up (for $722 less): Madewell’s Greta Mary Jane Flat.

Even beyond its “The Row on a budget” comparison, I’ve seen them pop up on my TikTok For You Page, recommended as a walking shoe you can do 20,000 steps in. For people who aren’t big on wearing sneakers, there’s a niche for options that are both chic and comfortable, which the Greta Mary Jane Flat is often categorized as.